The Spring/Summer 2025 Fashion Weeks offered more than just high-fashion designs. Star athletes added a new dynamic to runway shows and marketing campaigns. Top brands leveraged athletes' fan bases and cultural impact to boost visibility and engagement, creating buzz beyond typical fashion audiences. Discover the top athletes who shaped SS25 shows and see how their partnerships captured attention and elevated brand profiles.
SS25 Fashion Weeks revolutionized the global luxury market with a "less is more" strategy, reducing shows and forming strategic partnerships. This approach increased audience engagement and raised Earned Media Value to $840 million, highlighting the industry's shift towards innovation and collaboration.
Discover the leading influencers and top fashion brands that dominated Women's Fashion Weeks Spring/Summer 2025 edition with the highest Earned Media Value. Explore the latest trends, style icons, and fashion industry insights.
Explore the top influencers and brands who dominated Paris Fashion Week Women's Spring/Summer 2025 with the highest EMV.
Discover how Nike, Adidas, and Lululemon leveraged athlete partnerships during the Paris 2024 Olympics to boost brand exposure and engagement through social media, setting a successful model for sportswear brands at major events.
Explore the top influencers and brands who dominated Milan Fashion Week Women's Spring/Summer 2025 with the highest EMV.
Explore the top celebrities and influencers who dominated London Fashion Week Women's Spring/Summer 2025 with the highest EMV.
Explore the top celebrities and influencers who dominated New York Fashion Week Women's Spring/Summer 2025 with the highest EMV.
Discover the social media impact of the Paris 2024 Olympics and Paralympics, with record-breaking engagements, increased content consumption, and significant brand visibility, generating $163.3 million in Earned Media Value.
