Grow the impact of your influencer community
Take your influencer marketing program to the next level with robust analytics and streamlined workflows.
Request a demoThe effortless influencer marketing platform for leading lifestyle brands
And many other features
Collaborative Influencer Casting
Create public lists to vet influencers with the collaboration of members from your organization or external collaborators.
Influencer Payment
Pay influencers in-platform via a wide range of supported payment methods. Generate invoices and reports.
Coming soonCompetitive Benchmarking
Plan your strategy with deep market data - no more guesswork on how and where to deploy your budget. Know your share of voice among your influencer community. Reverse-engineer your competitors' strategy by accessing their community of influencers and activations.
Organization Dashboard
With the organization dashboard, global and multi-tiered organizations can leverage real-time insights to identify growth opportunities and accelerate success. Its advanced analytics provide a comprehensive understanding of the performance of the company across your multiple business units with key proprietary indicators that empower decision-makers to drive future growth strategies.
They trust us to streamline their organization
Lisa
Carhartt“We really appreciate that Lefty is a tool in constant evolution and we are so happy with all the new features. It has been a true life changer for us and we are still at the beginning of our journey with Lefty.”
Taeja Austin
Clarins“Lefty has been a vital tool to the PR Department at Clarins UK. It allows our team to successfully and efficiently run campaigns and access reports in an instant. This makes our influencer selection process for future campaigns and projects much more effective which in-turn drives better results.”
Oh My Cream
“Lefty has been working with us for nearly 2 years now to manage our year-round influencer strategies. The tool enables us to effectively monitor the impact generated by our influencers/talents in an agile and autonomous way, as well as managing the creation of affiliate links to better track our performance and optimize the ROI of our operations. The tool is fun and easy to use, and the teams are always available and responsive to help us if we need it. We clearly can't do without it internally!”
François
Banijay Events“Check out the brands and influencers that really shook things up on social media during the recent weeks of Fashion Week. The Lefty team measured this impact using Earned Media Value (EMV), a metric that puts a price tag on the online buzz they generated.”
Bruno Meira
Lanvin“My essentials for influencer marketing: phone, laptop, daily newsletter, an unapologetic playlist, and Lefty.”
Hedi
Byredo“A great tool to track influencer content on multi-social platforms. A time saver for organizing content and reports. A data-driven tool that helps our brand on every campaign.”
Cecilia
Magimix“Lefty has enabled us to organize the management of our influencer campaigns simply, fluidly and autonomously.The platform evolves regularly to meet more precise numerical expectations. The regular follow-up with the teams also allows us to develop our monitoring.”
Learn more about the influencer industry with Lefty reports
2024 Paris Summer Olympics: How Athletes Fueled Brand Success
Explore our comprehensive report on the 2024 Paris Olympic Games! Discover how athletes drove brand success through strategic partnerships at this global event. We cover everything from the iconic opening and closing ceremonies to viral Olympic moments. Dive into brand visibility across key industries like fashion, sports, and technology. Learn which sports, including gymnastics and swimming, excelled in sponsorships. Meet the athletes who achieved the most growth on social media, with insights from Europe, North America, and the APAC region.
The Top Teams and Influencers of the 2023/2024 NFL Season
Lefty's analysis of the 2023/2024 NFL season to uncover which teams are dominating the social media conversation and which influencer accounts are mentioning them the most.
Hospitality: The Power of Partnerships
The luxury hospitality and travel market is booming, projected to exceed $700bn in the next three years. With 'experience' trumping possessions, brands scramble for a piece of this lucrative market. As digital transformation accelerates, which partnerships are truly resonating?
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