Influencer Marketing
2024's Top Influencers of the Year
Explore the leading influencers of 2024 across beauty, fashion, and sports. Discover the rising stars shaping trends and the ones to watch in 2025.
Blog
Influencer Marketing
A Year in Data 2024: A Look Back and 2025 Trends Revealed
Explore key insights from Lefty's "A Year in Data 2024" report, highlighting influencer marketing trends, strategies, and innovations shaping 2025.
Influencer Marketing
NYC Influencers: Redefining Digital Marketing with Authentic Storytelling
Discover how NYC influencers are redefining digital marketing with authentic storytelling, creative content, and global trendsetting in fashion, lifestyle, food, and more.
Beauty
Rhode's Recipe for Success: Influencer Marketing & Affiliate Programs
Discover how Hailey Bieber’s Rhode brand became a beauty industry sensation with strategic influencer marketing and successful affiliate programs, driving growth and consumer engagement.
Influencer Marketing
Evaluating the Success of Banks’ Influencer Marketing Programs
Learn how banks leverage influencer marketing programs to engage customers, enhance reach, and strengthen their social media presence through authentic collaborations and targeted campaigns.
Beauty
The Male Cosmetics Industry in 2024 and the Power of Influencer Marketing
Explore the rapid growth of the male cosmetics industry as it challenges norms and redefines masculinity, fueled by acceptance, innovative marketing, and influencer partnerships.
Case Studies
How Lanvin Grew Its Social Media Visibility by 1000%
Discover how Lanvin expanded its social media presence by over 1000%, boosting influencer collaborations by 138% and achieving a 22.9% annual growth rate, leveraging Lefty's tools for effective campaign tracking and insights.
Influencer Marketing
Meet Instagram's Top Female Fitness Influencers
Explore the impact of female fitness influencers on Instagram, their success secrets, and how digital marketers can harness influencer marketing strategies for brand engagement.
Influencer Marketing
The Digital Revolution of AI Influencers on Instagram
Discover how AI technology is transforming influencer marketing with AI-generated influencers on Instagram. Explore their industry impact and meet the top 10 innovators in this evolving digital landscape.