Blog

Events

The Super Bowl LX 2026

Super Bowl LX 2026 generated $314M in 3 days

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Fashion Week

Men's AW26

Heated Rivalry, Winter Olympics and Latin Music.

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A Year in Data 2025: A Look Back and 2026 Trends Revealed
Influencer Marketing

A Year in Data 2025

Unpack high-impact marketing strategies and trends. Get the strategic blueprint for brand success in 2026

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The Alphabet of Fashion with NSS Magazine
Influencer Marketing

The Alphabet of Fashion 2025

This year, Lefty contributed to The Alphabet of Fashion by nss magazine, their yearly A-to-Z guide mapping the ideas, aesthetics, and cultural signals that defined the year. 2025’s edition combines nss’ cultural insights with our social-media–driven analysis to map the creators and brands shaping today’s contemporary luxury landscape.

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Influencer Marketing

Top Thai Influencers at Women’s Fashion Week SS26

At Women’s Fashion Week SS26, brands leaned heavily on Thai influencers as part of a bold APAC-focused strategy. Let’s explore which influencers were at the forefront!

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Fashion Week

Womenswear SS26: Top Brands and Influencers

The SS26 season hit over half a billion in media value. What were the most impactful moments?

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Influencer Marketing

The Top Korean Influencers of Women's Milan Fashion Week SS26 on Instagram

Brands at Women’s MFW SS26 embraced a strong APAC-focused strategy. Let’s explore which influencers were at the forefront!

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Lefty Updates

Lefty Just Made Influencer Marketing Easier: Direct Emailing is Here!

Say goodbye to in-app messaging! Discover the new email experience on Lefty, built to make influencer communication faster and more efficient.

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Influencer Marketing

Top Perfume Influencers to Follow on TikTok in 2025

TikTok is changing how we shop for scents. Discover the top perfume influencers of 2025 who are setting fragrance trends and helping brands go viral.

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