Influencer MarketingEvents
The World Cup 2026 Creator Marketing Playbook
The World Cup 2026 Creator Marketing Playbook
Events
Events
Top Fashion Brands and Influencers at Cannes Film Festival 2026
From Magnum's first-ever runway show to Nespresso's creator-designed drinks, Cannes 2026 was a masterclass in brand activation. See who topped the EMV rankings and what the data reveals about influencer marketing.
Events
Met Gala 2026: What Brands Need to Know About Fashion's Biggest Night
Athletes, tech billionaires, K-pop stars and fashion critics took over the Met Gala 2026. Here's what the night revealed about where influencer marketing is heading.
Events
The Super Bowl LX 2026
Super Bowl LX 2026 generated $314M in 3 days
Events
The Alcaraz Effect: A Masterclass in Fan Emotion and Athlete Influence
Carlos Alcaraz’s Roland-Garros 2025 win became a viral cultural moment. Discover how fan sentiment turned a tennis match into a global marketing case study.
Events
Top Cannes Influencers and Brands of 2025
Explore the top fashion and beauty brands, plus the 30 most impactful influencers at the 2025 Cannes Film Festival — based on visibility tracked by Lefty.
Events
Who Won the Met Gala 2025 on Instagram?
Discover how top celebrities, fashion houses, and beauty brands made viral waves at the 2025 Met Gala. See the stars who stole the show, the brands that nailed social media strategy, and ignited conversions online.
Events
Who Won the Super Bowl on Social Media?
Dive into how the 2025 Super Bowl dominated social media, from the Eagles' victory on Instagram to Kendrick Lamar's halftime buzz and Nike and Hellmann’s top-performing Super Bowl ads.
Events
Top Sportswear Brands and Athlete Partnerships at the Paris 2024 Olympics
Discover how Nike, Adidas, and Lululemon leveraged athlete partnerships during the Paris 2024 Olympics to boost brand exposure and engagement through social media, setting a successful model for sportswear brands at major events.