Events
Who Won the Super Bowl on Social Media?
Dive into how the 2025 Super Bowl dominated social media, from the Eagles' victory on Instagram to Kendrick Lamar's halftime buzz and Nike and Hellmann’s top-performing Super Bowl ads.
Blog
Fashion Week
Menswear AW25 to Haute Couture SS25: Fashion Week Insights
Milan & Paris Fashion Weeks Recap! The top influencers and fashion insights from Menswear AW25 and Haute Couture SS25. From viral front-row moments to the most talked-about designers, see who dominated Milan and Paris this season.
Lefty Updates
Lefty Product: 2024 Recap & 2025 Preview
In 2024, we achieved big milestones as a platform to elevate influencer programs to new heights. Here's a look back at what Lefty has accomplished in 2024.
Fashion Week
The Top Brands & Influencers of Milan Menswear AW25
Discover key insights from Milan Menswear AW25, including the rise of APAC celebrities, innovative collections, and the success of digital strategies like Prada's partnership with Enhypen.
Influencer Marketing
2024's Top Influencers of the Year
Explore the leading influencers of 2024 across beauty, fashion, and sports. Discover the rising stars shaping trends and the ones to watch in 2025.
Influencer Marketing
2024 Influencer Marketing Recap: Strategic Insights & 2025 Brand Playbook
Explore key insights from Lefty's "A Year in Data 2024" report, highlighting influencer marketing trends, strategies, and innovations shaping 2025.
Influencer Marketing
NYC Influencers: Redefining Digital Marketing with Authentic Storytelling
Discover how NYC influencers are redefining digital marketing with authentic storytelling, creative content, and global trendsetting in fashion, lifestyle, food, and more.
Beauty
Rhode's Recipe for Success: Influencer Marketing & Affiliate Programs
Discover how Hailey Bieber’s Rhode brand became a beauty industry sensation with strategic influencer marketing and successful affiliate programs, driving growth and consumer engagement.
Influencer Marketing
Evaluating the Success of Banks’ Influencer Marketing Programs
Learn how banks leverage influencer marketing programs to engage customers, enhance reach, and strengthen their social media presence through authentic collaborations and targeted campaigns.