Womenswear AW25: Top Brands and Influencers
Womenswear AW25 Fashion Weeks Recap: Your ultimate guide to the season's biggest moments. From viral front-row appearances to the most buzzworthy designers, discover the top influencers and the cities that stole the spotlight this Fashion Week.
New York Fashion Week AW25
Calvin Klein
Calvin Klein's Autumn/Winter 2025 Womenswear show marked a pivotal moment at New York Fashion Week, debuting under Veronica Leoni's new creative leadership. The event garnered widespread attention, driven in part by notable attendees such as South Korean actor Rowoon and influencer Nara Smith. Their presence significantly amplified online engagement, with social media platforms experiencing a surge in mentions and shares. This heightened visibility positioned the fashion show as the week's most prominent and talked-about event on social media.
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EMVEckhaus Latta
Eckhaus Latta's womenswear show marked a pivotal moment for the brand as designers Zoe Latta and Mike Eckhaus adopted a more deliberate and thoughtful approach to fashion. This strategic shift significantly enhanced the show's online visibility, making it the second most prominent of the season. The brand achieved an impressive 7,738% increase in Earned Media Value (EMV) compared to their Spring/Summer 2025 show in New York. This growth was driven by a high average engagement rate and amplified by notable attention from media accounts, extending the show's reach and impact across digital platforms.
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EMVCarolina Herrera
Carolina Herrera's Womenswear show demonstrated impressive performance during NYFW AW25, ranking as the third most visible show on social media for the season. The event achieved a 62% increase in Earned Media Value (EMV) compared to the Spring/Summer 2025 show and a significant 126% growth from the Autumn/Winter 2024 show. This notable rise highlights the brand's expanding influence, driven by heightened engagement from influencers and media coverage.
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EMVThe Top Brands of NYFW AW25
| Brand | Calvin Klein |
| EMV | $10.5M |
| Eng. Rate | 3.21% |
| SoS Evolution |
| Brand | Eckhaus Latta |
| EMV | $6.97M |
| Eng. Rate | 3.39% |
| SoS Evolution | 7783% |
| Brand | Carolina Herrera |
| EMV | $4.91M |
| Eng. Rate | 1.78% |
| SoS Evolution | 62% |
| Brand | Coach |
| EMV | $4.17M |
| Eng. Rate | 3.66% |
| SoS Evolution | -47% |
| Brand | Tory Burch |
| EMV | $3.69M |
| Eng. Rate | 1.75% |
| SoS Evolution | 25% |
| Brand | Thom Browne |
| EMV | $3.14M |
| Eng. Rate | 1.33% |
| SoS Evolution |
| Brand | Alice & Olivia |
| EMV | $3M |
| Eng. Rate | 2.17% |
| SoS Evolution |
| Brand | Collina Strada |
| EMV | $2.6M |
| Eng. Rate | 4.99% |
| SoS Evolution | 20% |
| Brand | Michael Kors |
| EMV | $2.31M |
| Eng. Rate | 1.16% |
| SoS Evolution | -51% |
| Brand | Luar |
| EMV | $1.39M |
| Eng. Rate | 2.20% |
| SoS Evolution | -34% |
Discover the full brand ranking.
Talk to usThe Top Influencers of NYFW AW25
@katee.bartlett
EMV$1.94M
ER44%
Followers448.54K
Influencer
American
@mickmicknyc
EMV$1.44M
ER3%
Followers592.08K
Photographer
American
@dovecameron
EMV$1.3M
ER11%
Followers47.07M
Actor
American
@stylenotcom
EMV$1.25M
ER8%
Followers450.36K
Commentator
Georgian
@prettyfrowns
EMV$1.12M
ER6%
Followers419.41K
Influencer
Singaporean
@loren
EMV$1.09M
ER2%
Followers23.65M
Musician
American
@ewsbdi
EMV$1.04M
ER4%
Followers25.67M
Actor
S. Korean
@naraaziza
EMV$1M
ER10%
Followers25.67M
Influencer
German
