Top 20 Golf Influencers of 2025

Bryson DeChambeau is a professional golfer known for his success on the PGA Tour and high-profile move to LIV Golf, significantly boosting his social media presence. On Instagram, DeChambeau has built a large following by sharing golf training tips, swing analysis, tournament highlights, and insights into his personal life and fitness routine.

As a top golf influencer, Bryson DeChambeau has partnered with major brands to expand his reach. His endorsements include Cobra Golf for golf equipment, Bridgestone Golf for golf balls, and Bentley for luxury lifestyle branding. He also collaborates with OneStream, a financial software company, and works with LIV Golf to produce engaging, high-quality content aimed at younger, tech-savvy audiences.

Manolo Vega is a professional golf instructor and golf influencer known for his energetic and humorous approach to golf instruction. His engaging personality and distinctive catchphrases have attracted a substantial following on Instagram.

His growing influence has led to notable brand collaborations. For instance, Vega partnered with Tito's Vodka to host the Shorties Classic Pitch and Putt Match in Austin, Texas, featuring PGA Tour professionals in a charity event. Additionally, he teamed up with Corona Premier to promote the brand, emphasizing making tee time more refreshing. Vega also appeared in an AT&T Wireless commercial alongside golf legend Annika Sörenstam, further showcasing his growing prominence in the golf community.

Golf Influencer Paige Spiranac is a former professional golfer turned golf influencer who has become one of the most prominent figures in the golf world on Instagram. She blends her golf expertise with lifestyle and fitness content, making the traditionally niche sport more accessible and entertaining to a wider audience.

Notable brand collaborations include partnerships with major golf and lifestyle brands such as PXG (Parsons Xtreme Golf), Callaway, and Shot Scope, as well as non-endemic brands like PointsBet, a sports betting company she’s worked with as a media personality. She’s also been featured in Sports Illustrated’s Swimsuit Edition, further cementing her crossover appeal beyond just the golf niche.

Lucy Robson is a UK-based golf influencer who gained popularity by blending athletic talent with a strong social media presence. Originally from London, England, and a former collegiate golfer in the U.S., she began building her Instagram following by posting golf tips, trick shots, and lifestyle content that appeals to both golf fans and a wider audience interested in fitness and fashion.

Her polished aesthetic and on-course charisma have helped her grow a loyal fanbase, positioning her as a prominent figure in the niche of golf influencers. She frequently showcases golf apparel and gear, and has partnered with notable brands like Swagg Golf, PXG (Parsons Xtreme Golf), and Bang Energy. These collaborations highlight her appeal across both athletic and lifestyle markets. Through consistent content and strong engagement, Lucy has successfully carved out a space where sports meets style.