Lefty

Influencer Marketing

Influencer Marketing

Maximizing ROI in Influencer Marketing: The CPM Gold Standard

Maximizing CPM is essential for the success of influencer campaigns, and several factors influence what constitutes a ‘good’ CPM rate. Learn how CPM rates work in practice and discover tips and tricks to improve the CPM and ROI of their influencer marketing efforts.

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Influencer Marketing

Met Gala 2024: The Most Impactful Moments on Social

Dreams Do Come True at the Met Gala. Join us to delve into the most talked-about looks that stole the hearts on social at the 2024 Met Gala!

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Influencer Marketing

The Complete Guide to Leveraging Influencer Marketing in China

Want to break into the Chinese market? Here's everything you need to know about influencer marketing in China, from finding the right influencers to creating successful campaigns.

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Influencer Marketing

From 'Boys Love' to Global Luxury: The Thai Effect

How the surging popularity of Thai dramas reshaped luxury brand marketing and propelled local celebrities to stardom within a mere three years.

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Influencer MarketingLuxury

Decoding Influencer Marketing for Jewellery

A Guide to Success in the Digital Era

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Influencer Marketing

TOP 10 Influencer Marketing Trends for 2024

Discover the data-defined top 10 moments of 2023 and whose consequences are already becoming visible in 2024.

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David Beckham sitting in a leather chair holding a football.
Influencer Marketing

Why Sports Are Your Next Marketing Frontier

In an era where sports' global impact is magnified by social media presence and cultural engagement, how can marketers leverage athletes for the upcoming 2024 Summer Olympics to unlock growth opportunities and capitalize on the influence of athletes as brand ambassadors?

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Influencer Marketing

Influencer Affiliate Marketing for 2024: A Beginner’s Guide

Learn how to kickstart a successful influencer affiliate campaign that boosts your revenue and brand visibility right away

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