Influencer Marketing
Meet Instagram's Top Female Fitness Influencers
Explore the impact of female fitness influencers on Instagram, their success secrets, and how digital marketers can harness influencer marketing strategies for brand engagement.
Influencer Marketing
Influencer Marketing
The Influencer Edge: Fashion Weeks, Paris Olympics, and 2025 Trends
In this recap of Lefty's latest webinar, explore how the fusion of sports, fashion, and digital influence is transforming brand strategies. Discover emerging trends from major events and the biggest influence trends we expect for 2025.
Influencer Marketing
How NFL Teams Scored Big with Influencer Marketing in 2023
Discover how influencer marketing is revolutionizing the NFL. From boosting fan engagement to driving ticket sales, see which teams are leading the charge and how they did it. Read our analysis to find out who came out on top.
Influencer Marketing
The Power of K-Pop
K-pop stars have become major influencers at Fashion Weeks, comprising 13% of top influencers and generating nearly 60% of the event's EMV. The article discusses why K-pop fits well with fashion and how brands can leverage this trend.
Influencer Marketing
Rising Stars: The Top 15 Kid Influencers of 2024 That You Need to Know
Explore the significance of kid influencers in today's marketing environment, find out the top 15 kid influencers on social media in 2024, and dive into strategies on how to collaborate with them effectively.
Influencer Marketing
Maximizing ROI in Influencer Marketing: The CPM Gold Standard
Maximizing CPM is essential for the success of influencer campaigns, and several factors influence what constitutes a ‘good’ CPM rate. Learn how CPM rates work in practice and discover tips and tricks to improve the CPM and ROI of their influencer marketing efforts.
Influencer Marketing
Met Gala 2024: The Most Impactful Moments on Social
Dreams Do Come True at the Met Gala. Join us to delve into the most talked-about looks that stole the hearts on social at the 2024 Met Gala!
Influencer Marketing
The Complete Guide to Leveraging Influencer Marketing in China
Want to break into the Chinese market? Here's everything you need to know about influencer marketing in China, from finding the right influencers to creating successful campaigns.
Influencer Marketing
From 'Boys Love' to Global Luxury: The Thai Effect
How the surging popularity of Thai dramas reshaped luxury brand marketing and propelled local celebrities to stardom within a mere three years.