Mar 26, 2025
AW25 Womenswear Roundup
Discover key insights from Autumn/Winter 2025 Fashion Month, including fandom-driven engagement, subcultural talent, and social media strategies for brand growth.
Industry Reports
Discover unparalleled insights into the ever-evolving worlds of fashion, beauty, and lifestyle with our extensive range of industry reports.
Jan 9, 2025
A Year in Data 2024
In 2024, luxury and entertainment merged through bold storytelling, talent collaborations, and cross-category activations across cinema, music, and sports. Lefty and Karla Otto’s Year in Data report explores how these trends are shaping 2025 strategies with exclusive insights and data.
Dec 10, 2024
Luxury's Great Reset
The luxury industry is in a state of slowdown: earnings amongst many leading brands in 2024 showcased a pattern of stagnation or deceleration, with leading conglomerates pointing to a myriad of lingering global macroeconomic and sociopolitical disruptors.
Our collection
Mar 26, 2025
AW25 Womenswear Roundup
Discover key insights from Autumn/Winter 2025 Fashion Month, including fandom-driven engagement, subcultural talent, and social media strategies for brand growth.
Jan 9, 2025
A Year in Data 2024
In 2024, luxury and entertainment merged through bold storytelling, talent collaborations, and cross-category activations across cinema, music, and sports. Lefty and Karla Otto’s Year in Data report explores how these trends are shaping 2025 strategies with exclusive insights and data.
Dec 10, 2024
Luxury's Great Reset
The luxury industry is in a state of slowdown: earnings amongst many leading brands in 2024 showcased a pattern of stagnation or deceleration, with leading conglomerates pointing to a myriad of lingering global macroeconomic and sociopolitical disruptors.
Nov 14, 2024
Lanvin: Influencer Marketing Case Study
Discover how Lanvin expanded its social media presence by over 1000%, boosting influencer collaborations by 138% and achieving a 22.9% annual growth rate, leveraging Lefty's tools for effective campaign tracking and insights.
Oct 17, 2024
SS25 Fashion Week Roundup: Womenswear
Discover the impact of SS25 Fashion Weeks on the global luxury market with their "less is more" strategy. By streamlining fashion shows and forging strategic partnerships, these events revolutionized the industry. Explore how these trends are shaping the future of luxury fashion on and off the runway.
Sep 19, 2024
2024 Paris Summer Olympics: How Athletes Fueled Brand Success
Explore our comprehensive report on the 2024 Paris Olympic Games! Discover how athletes drove brand success through strategic partnerships at this global event. We cover everything from the iconic opening and closing ceremonies to viral Olympic moments. Dive into brand visibility across key industries like fashion, sports, and technology. Learn which sports, including gymnastics and swimming, excelled in sponsorships. Meet the athletes who achieved the most growth on social media, with insights from Europe, North America, and the APAC region.
Aug 6, 2024
The Top Teams and Influencers of the 2023/2024 NFL Season
Lefty's analysis of the 2023/2024 NFL season to uncover which teams are dominating the social media conversation and which influencer accounts are mentioning them the most.
Jul 25, 2024
Hospitality: The Power of Partnerships
The luxury hospitality and travel market is booming, projected to exceed $700bn in the next three years. With 'experience' trumping possessions, brands scramble for a piece of this lucrative market. As digital transformation accelerates, which partnerships are truly resonating?
Jul 3, 2024
Olympic 2024 Insights Service
How are Brands Tracking Their Sponsorships at the 2024 Olympics? Download to learn more about how Lefty is helping leading brands like Ralph Lauren, LVMH, and Karla Otto track their Olympics sponsorships through customized reporting