Oct 27, 2023

The Top 30 Influencers at London Fashion Week SS24

Find out which celebrities and influencers had the most impact and drove the highest EMV from London Fashion Week Spring/Summer 24 edition.

The spring/summer 2024 edition of London Fashion Week was a must-see event, featuring top fashion brands like Burberry, and JW Anderson, with exciting newcomers like Harri and Mains. These influential designers captivated an audience of fashion industry professionals, respected journalists, and prominent celebrities. Their innovative womenswear collections generated significant attention online, expanding the reach of their brand and showcasing their latest creations.

Lefty conducted a comprehensive analysis of all brands showcased at Women's Fashion Week to determine the level of visibility each brand and collection received on social media. We focused on identifying the key celebrities and influencers responsible for generating the most visibility. To measure this, we heavily relied on Earned Media Value (EMV), a metric that quantifies the monetary value equivalent to the cost of achieving the same online visibility. Our calculation formula is as follows:

EMV = Impressions / (1000 x CPM)

The Top 30 Influencers at London Fashion Week SS24

Curious to see who the top influencers across all fashion weeks were? Check out Lefty and Karla Otto's SS24 Fashion Week Roundup report featuring exclusive insights from TikTok here!

Without further ado, here are the top 30 influencers of London Fashion Week SS24.

1. Bright Vachirawit - @bbrightvc

2. Heung-min Son - @hm_son7

3. Maisie Williams - @maisie_williams

4. Taylor Zakhar Perez - @taylorzakharperez

5. A$AP Rocky - @asaprocky

6. Skepta - @skepta

7. Ashley Graham - @ashleygraham

8. Bukayo Saka - @bukayosaka87

9. Stormzy - @stormzy

10. Elton Ilirjani - @eilirjani

11. Grece Ghanem - @greceghanem

12. Jodie Woods - @jodiewoods

13. Charli XCX - @charli_xcx

14. Micheal Ward - @michealward

15. Barry Keoghan - @keoghan92

16. Dënis Colak-Taylor - @denis

17. Abby Roberts - @abbyroberts

18. Irina Shayk - @irinashayk

19. Lily James - @lilyjamesofficial

20. Katie Giorgadze - @katie.one

21. Nicola Coughlan - @nicolacoughlan

22. Sonam Kapoor - @sonamkapoor

23. Brady Lea - @thebradylea

24. Hana Martin - @hanammartin

25. Tian Weizhang - @tianweizhang

26. Leomie Anderson - @leomieanderson

27. Naomi Campbell - @naomi

28. Temi Otedola - @temiotedola

29. Gabrielle Union - @gabunion

30. Steph Hui - @stxph.h

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