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My essentials for influencer marketing: phone, laptop, daily newsletter, a banging playlist, and Lefty.

Bruno Meira, Social Media & Influencer Manager - Lanvin

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Discover Lefty's latest updates designed for e-commerce influencer campaigns—automated tools, seamless integrations, and smarter solutions for modern marketers!

Lefty Q1 Updates: Boosting Influencer Marketing & E-Commerce Integration

At Lefty, we're constantly evolving to meet the needs of modern marketers. In Q1, we’ve taken a giant leap forward—especially for brands running e-commerce influencer campaigns. From product seeding and gifting to streamlined campaign duplication and deeper platform integrations, our latest updates are designed to make your influencer marketing more automated, efficient, and impactful.

Whether you're scaling your affiliate program or managing product distribution across Shopify, Salesforce, or Magento, Lefty now offers an end-to-end e-commerce and influencer marketing solution.

 One-Click Product Gifting for E-Commerce

We’ve made influencer product gifting as easy as one click.

Brands can now connect their Shopify, Salesforce Cloud, or Magento store directly to Lefty and immediately start sending products to influencers. Upload your product catalog (including variations, prices, and inventory) and ship gifts directly from your store—no spreadsheets, no manual tracking.

Instant product sync between your e-commerce platform and Lefty

Send gifts with live inventory updates and full product details

Manage gifting across multiple stores from one dashboard

Influencer Product Requests via Custom Landing Pages

Say goodbye to guessing what your influencers want. Our new customizable landing pages allow influencers to select their preferred products—complete with size, color, and other variations. These selections automatically sync with your warehouse for seamless fulfillment.

Automate fulfillment with synced warehouse processing

Track shipments in real time via Lefty’s built-in order tracking

In addition to gifting, Lefty now supports product lending. Whether you're loaning fashion pieces for a shoot or tech gadgets for a short-term campaign, this new feature helps you manage temporary product loans directly from the platform.

Automatically update loan statuses (e.g., “Return pending”)

Magento store owners, this one's for you.

Lefty now integrates natively with Magento, joining our existing Shopify and Salesforce integrations. Magento users can now sync product catalogs, automate seeding workflows, and manage all gifting or lending campaigns inside Lefty.

Integrated order tracking across both platforms

Ready to supercharge your results? Let’s make it happen!

Elevate Your Influencer Marketing with Lefty’s All-in-One eCommerce Solution

Launching a new campaign based on a past success? Now, you can duplicate an entire campaign with all your tracked keywords, hashtags, mentions, and custom fields. Just update the campaign name and dates, and you’re ready to go.

This new feature saves time and ensures consistency across recurring or seasonal influencer campaigns.

Turn influencers into affiliates with Lefty’s built-in affiliate program tools. You can now generate unique trackable links and manage commissions directly within your campaign dashboard.

Easy link generation for your store or landing page

Customizable commissions and cookie durations

Full visibility into influencer performance and ROI

Ready to see real results? Let’s get started!

Discover how Lefty can elevate your influencer marketing to the next level

Ready to Scale Your Influencer Marketing with E-Commerce Built In?

With these new features, Lefty is more than an influencer marketing platform—we're your all-in-one solution for influencer gifting, affiliate tracking, product seeding, and e-commerce integration.

If you’re looking for a platform that simplifies influencer campaigns and connects directly to your store, Lefty is built for you.

Lefty Q1 Updates: Boosting Influencer Marketing & E-Commerce Integration

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