A Year in Data 2024

If 2023 was all about culture, 2024 was the year luxury and entertainment collided in bold, immersive ways.

Brands went big, creating entire universes through storytelling, talent partnerships, and cross-category activations spanning cinema, music, and sports.

Curious how this shaped strategies moving into 2025? Lefty and Karla Otto’s Year in Data report breaks it all down with exclusive insights and data.

In this report, you’ll discover:

  • The Evolution of 8 Industries
  • Top Fashion Shows of 2024
  • Brands & Strategies to Watch
  • Fastest Growing Beauty Brands
  • Events of the Year
  • Influencer of the Year + Top Influencers in Fashion, Beauty & Sportswear
  • Emerging Influencers to Watch

Ready to dive into the trends shaping tomorrow?

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