The Milan Fashion Week Menswear Autumn/Winter 2024 showcased an array of esteemed fashion brands, including the likes of Prada, Gucci, and Fendi. This highly anticipated event attracted industry insiders, respected journalists, and prominent celebrities, all eager to witness the cutting-edge menswear collections presented by these influential designers. The online sphere buzzed with excitement as their groundbreaking creations debuted, elevating their brand visibility and unveiling the latest in men's fashion.
Lefty conducted a comprehensive analysis of brands showcased at Menswear Fashion Week to determine the level of visibility each brand and collection received on social media. We focused on identifying the key celebrities and influencers responsible for generating the most visibility. To measure this, we heavily relied on Earned Media Value (EMV), a metric that quantifies the monetary value equivalent to the cost of achieving the same online visibility. Our calculation formula is as follows:
EMV = Impressions / (1000 x CPM)
The Top 30 Influencers at Milan Fashion Week Menswear AW24
1. IU - @dlwlrma
An image of K-pop idol IU's Instagram account and statistics from the fashion week.2. Enhypen - @enhypen
An image of K-pop boy band Enhypen's Instagram account and statistics from the fashion week.3. Karina - @katarinabluu
An image of K-pop idol Karina's Instagram account and statistics from the fashion week.4. Christian Yu - @dprian
An image of musician Christian Yu's Instagram account and statistics from the fashion week.5. Nattawat Jirochtikul - @fourth.ig
An image of actor Nattawat Jirochtikul's Instagram account and statistics from the fashion week.6. Gemini - @gemini_nt
An image of actor Gemini's Instagram account and statistics from the fashion week.7. Win Metawin - @winmetawin
An image of actor Win Metawin's Instagram account and statistics from the fashion week.8. Gulf Kanawut - @gulfkanawut
An image of actor Gulf Kanawut's Instagram account and statistics from the fashion week.9. Trent Alexander-Arnold - @trentarnold66
An image of football player Trent Alexander-Arnold's Instagram account and statistics from the fashion week.10. Kim Rowoon - @ewsbdi
An image of singer and actor Kim Rowoon's Instagram account and statistics from the fashion week.11. Raul - @raul_official_sn
An image of musician Raul's Instagram account and statistics from the fashion week.12. Lee Jae-wok - @jxxvvxxk
An image of actor Lee Jae-wok's Instagram account and statistics from the fashion week.13. Twice - @twicetagram
An image of band Twice's Instagram account and statistics from the fashion week.14. Lee Min-ho - @actorleeminho
An image of actor Lee Min-ho's Instagram account and statistics from the fashion week.15. Emilia Mernes- @emiliamernes
An image of singer Emilia Mernes's Instagram account and statistics from the fashion week.16. Book Kasidet - @kasibook_
An image of actor Book Kasidet's Instagram account and statistics from the fashion week.17. Jaehyun - @_jeongjaehyun
An image of singer Jaehyun's Instagram account and statistics from the fashion week.18. Jay Park- @moresojuplease
An image of singer Jay Park's Instagram account and statistics from the fashion week.19. Force Jiratchapong - @fforce_
An image of actor Force Jiratchapong's Instagram account and statistics from the fashion week.20. Nicholas Galitzine - @nicholasgalitzine
An image of actor Nicholas Galitzine's Instagram account and statistics from the fashion week.21. Jun Shison - @jun_shison0305
An image of actor Jun Shison's Instagram account and statistics from the fashion week.22. Lai Kuan-lin - @official_lai_kuanlin
An image of singer Lai Kuan-lin's Instagram account and statistics from the fashion week.23. Jeon Somi - @somsomi0309
An image of singer Jeon Somi's Instagram account and statistics from the fashion week.24. Jashlem - @jashlem
An image of TikToker Jashlem's Instagram account and statistics from the fashion week.25. Jake Gyllenhaal - @jakegyllenhaal
An image of actor Jake Gyllenhaal's Instagram account and statistics from the fashion week.26. Santan Dave - @santandave
An image of rapper Santan Daves's Instagram account and statistics from the fashion week.27. Chris Briney - @chrisbriney_
An image of actor Chris Briney's Instagram account and statistics from the fashion week.28. Aespa - @aespa_official
An image of band Aespa's Instagram account and statistics from the fashion week.29. Troye Sivan - @troyesivan
An image of singer Troye Sivan's Instagram account and statistics from the fashion week.30. Ren Meguro - @sn_meguro.ren_official
An image of actor Ren Meguro's Instagram account and statistics from the fashion week.Do you want to elevate your influencer marketing to new heights? Discover Lefty's cutting-edge solutions and how our platform can significantly increase your ROI and refine your strategy. Take the first step towards transforming your approach by scheduling a personalized demo with our experts today. Don't miss out on the opportunity to enhance your brand or agency's digital influence.
