Oct 27, 2023

The Top 30 Influencers at Paris Fashion Week SS24

Find out which celebrities and influencers had the most impact and drove the highest EMV from Paris Fashion Week Spring/Summer 24 edition.

The Paris Fashion Week spring/summer 2024 was a must-see event featuring renowned fashion brands like Dior, Louis Vuitton, and Chanel. These influential designers captivated a distinguished audience of industry professionals, respected journalists, and prominent celebrities. Their groundbreaking womenswear collections generated huge online interest, boosting their brand's visibility and revealing their newest designs.

Lefty conducted a comprehensive analysis of all brands showcased at Women's Fashion Weeks to determine the level of visibility each brand and collection received on social media. We focused on identifying the key celebrities and influencers responsible for generating the most visibility. To measure this, we heavily relied on Earned Media Value (EMV), a metric that quantifies the monetary value equivalent to the cost of achieving the same online visibility. Our calculation formula is as follows:

EMV = Impressions / (1000 x CPM)

The Top 30 Influencers at Paris Fashion Week SS24

Curious to see who the top influencers across all fashion weeks were? Check out Lefty and Karla Otto's SS24 Fashion Week Roundup report featuring exclusive insights from TikTok here!

Without further ado, here are the top 30 influencers of Paris Fashion Week SS24.

1. Kylie Jenner - @kyliejenner

2. Zendaya - @zendaya

3. Nattawin Wattanagitiphat - @nnattawin

4. Mile Phakphum Romsaithong - @milephakphum

5. Kendall Jenner - @kendalljenner

6. Karol G - @karolg

7. Jisoo - @sooyaaa__

8. Giselle - @aerichandesu

9. Rosé - @roses_are_rosie

10. David Beckham - @davidbeckham

11. Dove Cameron - @dovecameron

12. Momo Hirai - @momo

13. Jang Won-young - @for_everyoung10

14. Barbara Palvin - @realbarbarapalvin

15. Rosalía - @rosalia.vt

16. The8 - @xuminghao_o

17. Hung Vanngo - @hungvanngo

18. Madelyn Cline - @madelyncline

19. Felix - @yong.lixx

20. Tyga - @tyga

21. Jade Picon - @jadepicon

22. Ester Expósito - @ester_exposito

23. Bianca Andrade - @bianca

24. Emma Chamberlain - @emmachamberlain

25. Sabrina Carpenter - @sabrinacarpenter

26. Jennifer Tioseco - @jentioseco

27. Léna Mahfouf - @lenamahfouf

28. Georgina Rodríguez - @georginagio

29. Kris Jenner - @krisjenner

30. Hailey Bieber - @haileybieber

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