Haute Couture SS23

This season's Haute Couture shows saw a significant increase in Earned Media Value, rivaling Ready To Wear seasons and reflecting the increased consumption of fashion content worldwide.

This influx of visibility has provided an avenue for lesser-known designers, such as Robert Wun, Miss Sohee, and Gaurav Gupta, to venture into the luxury fashion industry and cater to an uber-rich market segment. Offerings from established brands have held their own, too; Jean-Paul Gaultier invited Haider Ackermann as a guest designer, generating $6.19M EMV, while Viktor & Rolf's illusionary gowns brought in $5.67M, and Mugler created waves with its star-studded runway show ($3.40M). Schiaparelli added a touch of enchantment with its faux animal head creations.

Through it all, Lefty x Karla Otto unpicks the meaning of the data, identifying new trends emerging from the fashion world now to determine the next.

Thank you for your request.

You will receive the report shortly via email.