Los Angeles has long been a global hotspot for trends, creativity, and innovation, making it the perfect stage for lifestyle influencers. These creators don’t just showcase products or experiences—they inspire how people live, from what they wear and eat to how they travel and design their homes.
Their influence goes beyond aesthetics; they cultivate highly engaged communities that trust their recommendations, making them invaluable partners for brands looking to connect authentically with consumers.
By collaborating with LA lifestyle influencers, brands can tap into cultural moments, build credibility, and reach audiences in ways traditional advertising often can’t.
Top LA Lifestyle Influencers on Instagram

laurelgoldman
ER2.3%
Followers151K
Lifestyle, Fashion
US

simplysashaanne
ER1.6%
Followers303K
Lifestyle, Beauty
US

freddynotfred
ER1.4%
Followers132K
Lifestyle, LGBTQ+
US

shalicenoel
ER0.9%
Followers216K
Lifestyle, Fashion
US

fitsbyfatima
ER1.6%
Followers123K
Lifestyle
US

alliciamontes
ER0.1%
Followers233K
Lifestyle, Fashion
US

zia.domic
ER0.2%
Followers123K
Lifestyle, Fashion
US

celeste_wright
ER1.4%
Followers116K
Lifestyle, Family
US

mackenziedudzik
ER0.8%
Followers172K
Lifestyle
US
LA Lifestyle Influencers - FAQ
Here are some of the most common questions brands ask about working with and following lifestyle creators in 2025.
What’s the best way to find LA influencers for my brand?
The most effective way to find relevant creators is by using an influencer discovery platform like Lefty, which lets you filter by niche, audience demographics, engagement, and location to build targeted influencer shortlists.How do I know if an LA influencer is the right fit for my brand?
Don’t just look at follower count, check their engagement, audience demographics, and content style. A creator whose values and aesthetic align with your brand will drive stronger, more authentic results. Using a platform like Lefty, you can also analyze deeper metrics such as follower authenticity, audience interests, and performance data to ensure you’re partnering with the right influencers.How can I track the ROI of a LA influencer campaign?
You can monitor performance through an influencer marketing platform like Lefty, which provides real-time data on engagement rate, reach, video views, and Earned Media Value (EMV).How can I build stronger relationships with influencers?
Instead of focusing only on one-off collaborations, consider long-term partnerships. Working with an influencer across multiple campaigns builds trust, authenticity, and deeper connections with their audience.What’s one mistake to avoid when working with influencers?
Treating them as just media channels. Influencers are creators, they know what resonates with their audience. Give them creative freedom, and your campaign will feel more authentic and perform better.